Filet

Restaurants & Nightlife

Food and beverage is an integral facet of the modern travel experience.  Constantly challenging the status quo, the Latitudes team are experts in concepting, developing and executing unique, high-quality food and beverage outlets for properties coast-to-coast and internationally.  Blending strong business acumen with extraordinary culinary arts, the team at Latitudes: Lifestyles by Crescent can elevate existing F&B assets, or create a hot new concept from scratch.

With national purchasing power, proprietary business intelligence tools that are custom-tailored to your operational needs, and proven training and staff management techniques, Latitudes can increase profitability and guest satisfaction.

Our expert consultants know how to maximize the profits of your food and beverage outlets and address key areas for the direction, design and operations, with an emphasis on cuisine and atmosphere, service and technical training, profitability and asset enhancement, and proactive guest engagement through marketing and sales promotions.  Our comprehensive services include:

Market Feasibility

Operating Pro Forma Modeling

Restaurant Concept Development

Menu & Beverage Programs

Purchasing

Technology

Construction

Equipment Specification & Design

Pre-Opening Services

On-Going Operational Management

CONCEPT & DEVELOPMENT

Our limitless thinking opens endless possibilities for the development of new and unique food & beverage concepts. Our Latitudes culinary team carefully crafts each restaurant or bar concept, using extensive research and expert insight to find the unique story behind each individual venue and connecting the design, menu offerings and style of the concept with the city or region to foster an authenticity that resonates with your customers. Blending art with science, Latitudes will challenge and reimagine the status quo and then implement it with precise operational systems.  Some recent projects we are very proud of include:

Bin 189

Bin 189

Lake Arrowhead Resort, CA

Table

Table

Hotel PUR, Quebec, Canada

Jake & Eli

Jake & Eli

Westin Las Vegas, NV

Tides

Tides

Sheraton Bay Point, FL

Kitchen 305

Kitchen 305

Newport Beachside Hotel & Resort, FL

With a dynamic team of culinary professional, chefs and mixologists, Latitudes produces approachable, well-executed experiences by focusing of the fundamentals of service and culinary excellence.  We achieve this through our core pillars that drive our operations and our culture and include a deep understanding of today’s travelers, their needs and expectations; knowledge of our markets to showcase unique menu items and regional favorites; well executed principles including service specifications; purposeful energy to dedicate time and effort on areas that will have the greatest impact on guest satisfaction and your bottom line.

FOOD & BEVERAGE FAST FACTS

Nightlife & Restaurant Outlets

43

Nightlife & Restaurant Outlets

F&B Employees

1600

F&B Employees

Cocktails Served Annually

423465

Cocktails Served Annually

MEETINGS & EVENTS

With unique, chef-driven banquet menus, a commitment to unparalleled service standards and innovative proactive sales tactics for banquets and catering, the team at Latitudes is guaranteed to drive incremental food and beverage revenues and increase your bottom line. Latitudes blends culinary training and cost-control procedures with an innovative approach to presentation.  The result makes any group or social event a success in both guest satisfaction and revenue capture.